Here's something that may amuse you. Four days ago I updated you on our
Google ratings. Then, as an experiment, I added the phrase "the free London
guide" to the <title> of every page. The results follow.
Search terms Rank then Rank now
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london guide 46th 7th!!
london city guide 26th 27th
guide london 21st 24th
london "city guide" 23rd 25th
guide to london: 8th 9th
"city guide" london 7th 4th
"guide to london" 3rd 4th
As you can see, we're now on the first page of results for both /london
guide/ and /guide to london/ (this quoted *and* unquoted). Simply adding a
string to our titles has given us a massive boost from nowhere to front-page
for the most important search (london guide)! How cool is that? A salutary
lesson to other guides, perhaps...
Cheers,
Earle.
--
Earle Martin
http://downlode.org/
http://purl.org/net/earlemartin/